Leads · Copy · Sending — one platform

The outreach engine that actually converts.

Find the right prospects. Write cold emails that sound like you. Send them at scale and watch replies roll in. Archetype replaces your lead tools, copywriter, and VA — for a fraction of the cost.

No credit card. Free credits included. Cancel anytime.

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How it works

From cold list to booked meeting in one afternoon.

No stitching together five tools, three logins, and a copywriter.

1. Find your leads

Search millions of B2B contacts and consumer records by industry, title, geo, revenue, and intent signals. Or upload your own CSV.

2. Generate your sequence

Archetype writes Soap Opera and Seinfeld sequences in your voice, trained on proven direct-response frameworks that have generated billions in sales.

3. Send at scale

Send campaigns with warmed inboxes and deliverability monitoring built in. Track opens, replies, and bookings in one dashboard.

4. Iterate and win

See which subject lines, hooks, and offers are working. Rewrite losing steps with one click. Keep the winners.

Features

Everything you need to run outbound. Nothing you don't.

Proven sequences

Soap Opera with closed open-loops. Seinfeld for long-term nurture. Frameworks from Agora, Halbert, and Brunson — baked in.

Targeted lead sourcing

B2B firmographics, consumer demographics, and buyer-intent data. Pull the exact list you want without ever leaving Archetype.

Your voice, cloned

Paste past emails or a website. The AI writes in your rhythm, your phrases, your style — not generic GPT slop.

One-click sending

Push your sequence live with warmed inboxes and real deliverability monitoring. No CSVs, no copy-paste.

Why it works, explained

Every email tells you the direct-response principle behind it. You ship campaigns and learn marketing at the same time.

Unified analytics

Opens, replies, meetings, revenue — attributed back to the exact step, subject line, and list segment.

Who it's for

If your business runs on meetings, Archetype runs your outbound.

We don't care what you sell. If cold email could move the needle, we can build the engine.

Agencies & consultants

Book discovery calls with the exact ICP you close best.

B2B SaaS

Fill your pipeline without hiring three SDRs.

Real estate & mortgage

Reach homeowners, investors, and referral partners.

Local services

Roofers, contractors, med spas — get on the phone with buyers.

E-commerce & DTC

Wholesale outreach, retailer partnerships, influencer deals.

Coaches & creators

Fill cohorts, sell high-ticket, nurture your list.

10 min

From signup to first campaign

3–8%

Typical reply rates on warmed sequences

1

Platform replacing your stack

From the founder

Why we built Archetype

Cold email should not require a stack of tools, a hired copywriter, and a VA who copy-pastes CSVs. We built Archetype so one person can find leads, write campaigns that sound human, and send them — all before lunch.

Watch the 4 minute walkthrough.

Pricing

Simple pricing. Cancel any time.

Every plan includes lead sourcing, AI copy, and one-click sending.

Starter

For founders testing outbound.

$49/mo
  • 500 lead credits / mo
  • Unlimited sequences
  • Voice cloning
  • One-click sending
Start free
Most popular

Growth

For businesses running real outbound.

$149/mo
  • 2,500 lead credits / mo
  • Buyer intent data
  • Priority AI models
  • Team seats (3)
  • Email + chat support
Start free

Agency

For agencies running outbound for clients.

$399/mo
  • 10,000 lead credits / mo
  • White-label reports
  • Unlimited seats
  • Dedicated success manager
  • API access
Talk to sales

FAQ

Questions, answered.

Do I need to bring my own leads?+

Nope. Archetype ships with lead sourcing built in — pull B2B contacts by title, industry, geo, and revenue, or consumer records by demographic. You can also upload your own CSV.

Do I need a separate sending tool?+

No — Archetype handles sending at scale with warmed inboxes and deliverability monitoring built in. You create the campaign once and we push it live with one click.

Will the emails sound like me or like AI?+

You upload past emails, a website, or a voice sample. The AI writes in your rhythm, your phrases, and your style — not generic ChatGPT output.

What industries does this work for?+

Any business where cold email drives revenue: agencies, B2B SaaS, real estate, local services, e-commerce wholesale, coaches, and more.

Can I cancel any time?+

Yes. No contracts, no annual commitments. Cancel from your dashboard in one click.

Stop cobbling. Start shipping campaigns.

Free to start. Free credits included. Your first booked meeting could be by Friday.

Start free